Belfast, Northern Ireland — August 2024 — LMC Associates, a leading provider of marketing strategy training, is pleased to announce its upcoming SOSTAC® Certified Planner Programme beginning on Friday, 13 September 2024. Delivered online over four sessions, this highly sought-after programme offers professionals an opportunity to master the SOSTAC® planning framework and become certified planners.
The course, led by Lydia McClelland, a Chartered Marketer and licensed SOSTAC® trainer, will provide participants with the knowledge and tools to create and implement robust marketing strategies using PR Smith's acclaimed SOSTAC® model. The framework, which has been ranked as one of the top marketing planning models by the Chartered Institute of Marketing (CIM), enables businesses to develop strategic and tactical plans that improve decision-making, reduce risks, and enhance business results.
Participants will be guided through the six key elements of the SOSTAC® model: Situation Analysis, Objectives, Strategy, Tactics, Action, and Control. At the end of the programme, delegates will be fully prepared to take the SOSTAC® Certified Planner Exam, leading to official certification and a digital badge to showcase their achievement.
This programme is ideal for marketing professionals looking to refine their planning skills, executives responsible for business growth, and individuals aspiring to strengthen their strategic capabilities in the digital and traditional marketing landscape.
Course Dates:
Friday, 13 September 2024
Friday, 20 September 2024
Friday, 4 October 2024
Friday, 11 October 2024
Time: 9:30 am - 12:30 pm BST
Location: Virtual (via Zoom)
Investment: £495 plus VAT
Certification Exam: £195 plus VAT (payable separately to SOSTAC®)
Early registration is recommended as places are limited to ensure a high-quality learning experience. For more information or to register, visit www.lmc-associates.co.uk/sostac-training.